In an unconventional twist, a Venice California-based non-profit is taking the opposite tactic of depositing its Transformed Trash into New York City’s Times Square. Made Out of WHAT, an organization dedicated to transforming society’s perception of post-industrial waste, showcases artists who use discarded materials to make beautiful objects.
Changing society's perception by displaying Transformed Trash in Times Square!
On May 18-22, 2017, an exhibition built entirely of recycled materials will be shown on 7th Avenue and 43rd Street. This is part of Design Pavilion NYC, an annual outdoor event. On display will be various artist's creative upcycled art inside the hexagonal pavilion.
Transformed Trash can be in just about any media - and awareness can help change society's ideas of "trash."
“Of course we’ll take it away when we’re done,” says Denise Domergue, Made Out of WHAT’s founder and guiding light. “But while it’s there people can get a look at some of the truly inspired things people are doing with transformed trash.” The organization is spreading the message that adaptive re-use is the wave of the future, a creative alternative to the problem of toxic landfills and widespread environmental pollution.
What is Made Out of WHAT? And how Transformed Trash is part of the message?
Made Out of WHAT aims to grow an international initiative with participants and contributors from all over planet earth. The organization does its work via a website, digital archive, events, gallery and museum exhibitions, international conferences and design fairs, video and film, print media, and social media platforms. Under the tagline “Let’s Talk Trash,” the intention is to start the conversation about adaptive re-use and encourage a shift in perception of waste. "These materials don’t need to be discarded," Domergue says. "We need to think of them simply as underutilized resources."